Marketing automation for e-commerce brands
Abandoned cart recovery, post-purchase sequences, UGC harvesting — bundled with multi-channel publishing and review automation.
The e-commerce brands marketing problem
We've worked with e-commerce brands operators. Here's what keeps breaking.
Klaviyo costs scale with your list
Klaviyo charges per profile. A 100k-contact list is $700/mo. Conduit Growth is $397/mo flat, regardless of list size.
UGC lives in DMs, not in the marketing stack
Customer testimonials, unboxing videos, and product photos arrive in Instagram DMs and get lost. Conduit auto-harvests them with permission flows.
SMS, email, and Push are silo'd
Most brands use Klaviyo for email, Postscript for SMS, OneSignal for push — three platforms, three contact graphs, no unified suppression.
How Conduit fits e-commerce brands
Outreach (cart recovery + post-purchase)
Multi-step email + SMS sequences for abandoned cart, browse abandonment, post-purchase upsell, win-back.
Inbox (DM-driven UGC harvesting)
Auto-DM customers asking for product photos. Permission flow + content rights captured automatically.
Publisher (UGC re-posting + product launches)
Schedule harvested UGC across IG, TikTok, FB, plus product-launch content across all channels.
Flows (Shopify webhook automation)
Order placed, order shipped, order delivered → trigger email + SMS + push automatically. Per-product upsell logic.
Link-in-bio (campaign-specific landing)
Per-campaign link pages from IG bio with conversion tracking, A/B variants, and embedded checkout via Stripe Connect.
Analytics (LTV + CAC by channel)
Track LTV by acquisition source, ROAS per ad platform, retention curves per cohort.
The e-commerce stack problem
The modern D2C stack averages 5-8 marketing tools. Klaviyo for email. Postscript for SMS. Yotpo or Loox for reviews and UGC. Octane AI or Yotpo for SMS pop-ups. Buffer or Sprout for social. Reviews.io for off-Shopify reviews.
Each tool has its own contact graph, its own suppression list, its own segmentation logic. Sync between tools is best-effort. By the time a brand hits $5M ARR, the marketing-ops team is spending 30% of their time keeping tools in sync rather than running campaigns.
Conduit collapses the stack
One contact graph. One unified suppression. One Flow engine that talks to email, SMS, push, IG DM, and the Shopify webhook in the same workflow. Tool consolidation saves dollars; the deeper win is the time reclaimed from cross-tool sync work.
Bamberg Digital's e-commerce playbook (Atelier tier) includes 14 pre-built Flows for the typical Shopify brand: cart recovery (3-step, multi-channel), browse abandonment (2-step), post-purchase (5-step with upsell branching), win-back (60-day, 90-day, 180-day), VIP reward (tag-driven), product launch (10-day cadence). Implementation cost $6,000, ongoing $997/mo. Most brands ROI in 60-90 days.
Composite scenarios
Hypothetical agency scenarios drawn from real engagements. Names are illustrative.
Composite: $2M ARR Shopify skincare brand
100k email list on Klaviyo ($700/mo), Postscript SMS ($250/mo), Yotpo reviews ($150/mo), Loox UGC ($30/mo), Buffer social ($90/mo). Stack: $1,220/mo.
Migrated to Conduit Atelier ($997/mo). Stack consolidated to one bill, one contact graph. Cart recovery sequence converts 19% (up from 14% on Klaviyo).
Composite: $400k ARR D2C beauty
5k email list, single founder running marketing solo, juggling Klaviyo + Buffer + Shopify Inbox.
Conduit Growth ($397/mo). Saved $130/mo on tooling. Solo founder reclaimed ~4 hours/week on tool maintenance.
Composite: Multi-SKU pet brand
30 SKUs, complex post-purchase upsell logic by category. Klaviyo Flows had hit a complexity wall at 80+ branching sequences.
Rebuilt 12 core Flows in Conduit. Cleaner UI for product-category routing. Faster iteration cycle (Conduit Flow Builder has live preview; Klaviyo doesn't).
Right-sized pricing for e-commerce brands
D2C brands <$1M ARR: Growth ($397/mo). Brands $1M-$10M ARR: Atelier ($997/mo). Typically replaces Klaviyo ($300-$1,000+/mo) + Postscript ($75-$300/mo) + Yotpo / Loox / similar — net savings $500-$1,500/mo.
e-commerce brands — FAQ
- Does Conduit integrate with Shopify?
- Yes — Shopify webhook adapter ships out of the box. Order events, customer events, product events all stream into Conduit. Bidirectional contact sync via Shopify Customer API.
- WooCommerce / BigCommerce / Magento?
- WooCommerce: native integration. BigCommerce: webhook integration. Magento: REST API integration. All can push order / customer events to Conduit Flows.
- Can I run abandoned cart recovery?
- Yes — Shopify cart-abandoned event fires Conduit Flow. Configurable cadence (1 hour, 4 hours, 24 hours), branching by cart value, multi-channel (email + SMS).
- Klaviyo migration?
- CSV export from Klaviyo → Conduit import. Profiles, segments, and suppression list preserved. Flows need rebuilding (1-2 days for typical 10-15 flow stack).
- How does Conduit compare on email deliverability?
- Conduit ships SES / Postmark / Mailgun / BYO SMTP. Reputation management and warmup are built in. Same deliverability infrastructure as standalone tools — depends on your list hygiene and warmup discipline.
- Does Conduit support per-product upsell logic?
- Yes — Flow conditions branch on product SKU, category, order value, or any custom field. Multi-step post-purchase sequences with conditional upsell are straightforward.
- Review request automation?
- Conduit can fire post-delivery review requests via SMS + email with a link to Yotpo / Loox / a custom landing page. Native review hosting on Conduit is roadmapped for Q4 2026.
- Suppression list management?
- Single unified suppression across email + SMS + push. Unsub one channel? Conduit asks if they want to unsubscribe all, or just that channel.